Copywriter seeks client for loving relationship
Yes, of course we’ve had other clients
What we’re trying to say is, we’re Sticky Words. Oh, and I’m Archie, the head copywriter around this place.
I’ve been a copywriting addict for 20 years
In 2016 we signed our second full-time copywriter-stroke-art director, Amis. He’s a volcano of ideas, and together we make a mean creative pair. Amis’s knowledge of technology and the youth market complements perfectly my zimmer-frame knowhow and decades of experience writing about everything from pensions and life insurance to home relocations and wine. Especially the wine, where we find research is the copywriter’s best friend.
I’ve been crafting highly polished advertising, marketing & customer service copy for a large chunk of my grown-up life
For conceptual jobs I work in a creative pair with Amis. If we need more resource I reach for the big red flashing bat-phone on my desk with the DEFCON 2 flag on top. That patches me through to a crack network of Norfolk-based copywriters and designers I’ve worked with over 20 years. We like to keep things in the family, here in Norfolk.
But nothing ever goes out the door without it being checked, scribbled all over, red-lined, proof-read, double-checked and signed off by me. I tried rehab, it didn’t work.
But hold on right there. Before you fall for that dazzling toothpaste-ad smile, who do you think will pick up the tab for their big swanky pad in the city? And do you seriously imagine a year from now they’ll still be dying in a ditch over your split-infinitives? Nurturing every umlaut of your ambient beermat campaign, like they did on that first date? Having your back when the legal amends come in at 9pm and you need to get it out the door by 10? Or will they just be down the pub with their mates?